Top Tips to Attract Buyers in the New Year


Most people like to step into the New Year with plans for a new life, which is why such an influx of buyers appears on the market this time each year. If you’re amongst the population of movers looking for a fresh new start, here’s how to get the ball rolling during this wonderful season.

Clear away Christmas clutter 

Buyers are looking for a fresh start, so make sure you box up all of your Christmas ornaments, take down the tree and store away the outdoor lights. January is still a cold and cosy period, so there’s no need to store away your winter blankets, cushions and comforting candles just yet. 

Make your home look brand new 

Now that the festive debris is out the way, it’s time for a deep clean. Have your house looking like a new year’s resolution by getting your flooring or carpets looking as untouched as possible, your gutters cleared of leaves and mulch from the winter, and your windows sparkling. 

Get your home listed as early as possible 

New year’s resolutions are time-sensitive, and the further we get into the year, the more we lose our sense of urgency for change. You may also be able to achieve a better price by listing in the new year, as buyers keen for a fresh beginning are more willing to compete.

Offer a lifestyle 

Buyers aren’t only looking for a change of scenery, they’re often looking for a change in lifestyle, and this only becomes more important in the new year. If your home has something great to offer, such as a home office or gym, an extension, or an exceptional garden space, be sure to pay attention to these areas and advertise their function in your listing. 

Carry out last-minute repairs 

If minor repairs have been nagging you all year long, now is the time to start fixing the place up so it’s ready to sell. Loose door handles, cracks in tiles and scuffed walls rarely go undetected by prospective buyers, and you’ll give yourself a better chance of a fast sale if you invest some time into fixing these things. 

Get organised 

At this time of year, many buyers will be looking for a space that feels organised and free of chaos, as they may be trying to find more balance and structure in their own lives. Make use of organised storage containers with labels, arrange miscellaneous items like throw pillows into a coherent pattern, and find a place to store away shoes and coats to keep the hallway space clutter-free.

Give your garden some TLC 

Your garden may need a touch-up after the past few months of leaves, rain and ice, and while the temperatures won’t be shifting anytime soon, buyers will want to see how your garden holds up in winter. It’s a good idea to take your outdoor furniture out of storage for viewings and give it a good clean-up, as this will help visitors to envision how they would personally use the garden space.

Contact us  

If you’re looking to sell your property or would like more help with preparing your home to sell, contact your local Guild Member today. 


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